Can We Believe The Polls Next Time?

A British Polling Council Seminar on developments in opinion polling

2 November 2022
1.30-5pm
St Matthew’s House & Conference Centre, 20 Great Peter Street, Westminster SW1P 2BU

Can We Believe The Polls Next Time?

It is now nearly three years since Boris Johnson won an 80-seat majority at the 2019 General Election. The intervening period has seen Britain leave the European Union, undergo the challenges of the coronavirus pandemic and, just a few weeks ago, replace its Prime Minister.

With the next election now closer than the last, the British Polling Council is holding a special seminar to explore the latest developments in opinion polling.

The programme is designed for anyone interested in understanding and using opinion polls: market researchers, academics, journalists, party organisations – and of course the public at large.

On the agenda: 

  • Lessons from the 2019 General Election
  • The new companies on the British polling scene
  • Developments in MRP polling
  • New analysis strategies
  • Panel discussion on The State of Polling Today

Our speakers include:

  • Professor Sir John Curtice, President of the British Polling Council
  • Gideon Skinner (Ipsos)
  • Adam Drummond (Opinium)
  • Chris  Holbrook (Find Out Now) 
  • Erik Larsen, People Polling 
  • Michela Morizzo, Techne 
  • Professor Ben Lauderdale (University College London)  
  • Martin Baxter (Electoral Calculus) 
  • Professor Paula Surridge (University of Bristol)
  • Professor Patrick Sturgis (London School of Economics)
  • Dr Mark Pack, President of the Liberal Democrats and author of Polling Unpacked

Chair: Jane Frost CBE, Chief Executive of the Market Research Society

Registration starts from 1.30pm, with presentations starting at 2pm.

The seminar will conclude with a drinks reception at 5pm.

We do hope you will be able to join us.  

Register Here:

Taking the Electoral Pulse Tickets, Wed 2 Nov 2022 at 13:30 | Eventbrite